Bizarre "ethical" or ethical tags as marketing strategy by nananaina on August 4, 2008 Nobody needs a degree on environmental issues to know that organic, fairtrade, green, natural, are categories being used as marketing …
A little background on the Ethical Trading Initiative (ETI) by faircompanies on March 13, 2008 The Ethical Trading Initiative is an alliance of companies, non-governmental organizations (NGOs), and trade organizations dedicated to promoting “good practice” …